Thums Up

Thums Up is a popular Indian cola drink, celebrated for its bold, fizzy, and slightly spicy flavor. Launched in 1977 by the Parle Group after Coca-Cola exited India, it quickly became a market leader, known for its strong, invigorating taste. Competing with Pepsi, Thums Up maintained dominance in the Indian soft drink market. Coca-Cola later acquired the brand, ensuring its continued success. Available in cans and bottles, Thums Up remains a favorite among those who prefer a more intense and refreshing cola experience.